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Custom Programs on M4

Digital applications designed to perform in real operational environments

We assemble your program on M4, our multi-tenant platform, and run it for the long term. We start by working with your team to workshop approaches, identify opportunities and refine requirements, then design, deliver and support what comes out of it, from short, high-impact pieces of work to multi-year managed services.

The PatientVR library page, with search, category filters and 360° video cards such as Eiffel Tower, Paris
The Mapiddiction map builder showing a published multi-level shopping centre map with escalator, lift and toilet markers
SharkSmart analytics overview for the last seven days: detections, unique sharks, active stations, push notifications, top beaches and top stations
M4 in four layers. Your program of apps, sites and portals sits on top. Below it, modules crafted for you plug in; the core is extended with your own fields and rules; and the managed core of identity and access, app users, notifications, locations, media, content and analytics is run once for everyone.

The M4 Platform

A managed core, so your budget goes on what is yours

We assemble every program on M4 (formerly Mobiconnect), Mobiddiction’s multi-tenant platform. Sign-in and security, people and permissions, content, media, mapping, integrations and an AI assistant start from a shared, managed core that we run, secure and keep current, rather than being recreated for each program.

We switch on only what your program needs. Where a core feature has to work differently for you, we extend it without changing it for anyone else. Where you need something that exists nowhere else, we craft it as its own module and plug it into the core. The budget goes on what is specific to your organisation, with consistent engineering patterns across programs.

On M4

What M4 brings to enterprise programs

Core · configured

Shared features every program uses as they are. We run them, secure them and keep them current for everyone.

Extended capability · extended

A core feature we extend for your program, with your own fields, rules and behaviour, without changing it for anyone else.

  • Alerts

    Publish alerts to the people who need them, carrying the detail your program depends on.

Custom modules · crafted

Modules we craft only for your program and plug into the core, so they use features like sign-in, media, notifications and data.

See it in use: Mapiddiction

Managed Services

Designed for operational stability

Our managed services keep applications stable and continuously improving, across business hours or extended support periods depending on the operational model. For products with known seasonal or event-driven peaks (campaign launches, peak retail windows, promotional events), we adjust support tiers and service levels to match expected demand.

Operations over the life of a program: support and service levels shaped to its seasonal demand through the year; monitoring, backups, patching and releases run continuously; and the same program supported from year one to year ten and beyond.
  • Incident and problem management

    Incident response and problem management, so issues are triaged, resolved and prevented from recurring.

  • Minor enhancements

    Minor enhancements and iterative improvements that keep applications moving forward between major releases.

  • Scheduled releases

    Scheduled releases and readiness reviews, with release management run to a predictable rhythm.

  • Cloud monitoring and alerting

    Cloud monitoring, logging, alerting and patching, so problems surface before users notice them.

  • Performance and cost tuning

    Performance tuning and cost optimisation across the cloud environment as usage patterns change.

  • Spatial and 3D workflows

    Spatial data workflows and 3D content delivery, maintained alongside the rest of the platform.

  • API and integration management

    Ongoing API and integration management, so connections to surrounding enterprise systems stay healthy.

AI in Delivery

How our team uses AI to deliver

AI speeds up the routine parts of delivery. Our engineers and architects make the calls.

  • Engineering

    Intelligent automation for code reviews, regression checks and documentation.

  • Integration

    AI-assisted analysis of existing interfaces and integration patterns before anything changes. Architects review every finding.

  • Operations

    AI-supported analysis to triage incidents, monitor usage patterns and assess system performance.

Our people review everything AI produces.

Technologies

Some of the technologies we work with

  • React
  • Angular
  • Python
  • Node.js
  • Java
  • REST APIs
Channels added over time on one managed platform and API layer: a mobile app today; a web portal next; a partner API later, each using the same layer.
Delivery

Designed around enterprise delivery rhythms

We deliver applications on modern cloud architectures that support customer experiences, internal workflows and operational platforms. Development can run in focused sprints or through multi-phase programs that last many years. M4 gives that work a robust starting point for new modules, major features and interface redesigns, reducing friction between teams, shortening development cycles and helping avoid technical debt through a shared, well-structured base that is continually developed and security hardened.

Mobiddiction team members planning at a glass wall covered in sticky notes
Ways of Working

Structure with flexibility, so it fits the way your teams work

We support Agile delivery, hybrid models and fixed-scope phases, depending on the nature of the work. Product and project owners get clear visibility of progress, risks, dependencies and schedule impacts through regular updates and straightforward communication. We take responsibility for delivery clarity, so your internal teams can stay focused on outcomes rather than technical detail.

Four Mobiddiction staff working on laptops around a meeting-room table
Team

Specialists who fit into enterprise environments

Our delivery capability spans developers, spatial engineers, DevOps specialists, UI and UX designers, QA testers, AI engineers and support staff. Teams scale with workload, seasonal demand or the needs of a particular product line, and can work as an embedded resource inside your existing teams or as an external managed capability. Many of our program relationships extend over a decade, with consistent engineering teams providing continuity and deep product knowledge.

ISO/IEC 27001:2022 certified badge issued by Insight Assurance

Security and Governance

Certified security, without slowing delivery

Developed and operated under Mobiddiction’s Information Security Management System, certified to ISO/IEC 27001:2022 by an independent, accredited auditor. Our development and support processes follow audited controls for security, change management and risk treatment, so rapid delivery does not come at the cost of governance.

Identity and access controls are part of the M4 platform itself: multi-factor authentication, single sign-on with Google (Microsoft and GitHub are supported) and role-based permissions. This reduces the risk of inconsistent implementation across projects. We also work to broader enterprise policies covering identity management, cloud security, audit logging and incident handling.

Frequently asked questions

What does Mobiddiction do for enterprise digital platforms?

We help enterprise teams design, deliver and support digital applications that must perform reliably in real operational environments. That covers discovery, requirements refinement, rapid development and long-term managed services, so platforms keep evolving securely and efficiently.

How does M4 fit into an enterprise program?

Every program on M4 starts from the same managed core: sign-in and security, people and permissions, content, media, locations, notifications, integrations and an AI assistant. We switch on only what your program needs. Where a core feature has to work differently for you, we extend it. Where you need something that exists nowhere else, we craft it as a module and plug it into the core. That keeps quality consistent and puts your budget into what is specific to you.

What enterprise technologies does Mobiddiction work with?

We develop applications with React, Angular, Python, Node, Java and other modern frameworks. Our cloud-native approach supports REST APIs, spatial data, 3D visualisation, role-based access control and structured content.

What managed services does Mobiddiction provide for enterprises?

Incident response, patching, monitoring, enhancements, release management, performance tuning, cost optimisation, spatial workflows, and API and integration management. Support tiers can be adjusted to match seasonal or event-driven demand.

How does Mobiddiction keep applications secure?

Our Information Security Management System is certified to ISO/IEC 27001:2022, so our development and support processes follow audited controls. M4 adds built-in identity and access controls, including multi-factor authentication and role-based permissions, and we work to enterprise policies for single sign-on, audit logging and incident handling.

Can Mobiddiction work with our existing teams?

Yes. Our developers, DevOps engineers, spatial engineers, UX and UI designers, QA testers and AI engineers can embed within your internal teams or work as an external managed service, and teams scale with workload or product needs.

How does Mobiddiction support applications over the long term?

Through multi-year managed services covering continuous enhancements, performance improvements, scheduled releases and optimisation. Consistent engineering teams keep deep product knowledge, which gives long-term stability.

Assembled on M4, Run for the Long Term

Speak to our Enterprise Platforms and Software team

Whether you need a short campaign, new features on M4, or a long-term managed service for a central enterprise platform, get in touch for a discovery session. We love tech, but speak human.